Event management is the practical application of event management to the development and organization of large and/or small-scale events like weddings, conferences, ceremonies, celebrations, concerts, or fairs. It involves the planning, preparation, execution, and the follow-up on the event that has been conceived. It includes the communication of the details of the event to its attendees and to its organizers. It also involves communicating the goals of the event to its attendees and to the other external agencies involved in the event. The ultimate objective of event management is to maximize the impact of the event on the attendees and on those external organizations and groups who are involved in the event.
Event management is a growing profession that offers many exciting career opportunities. The event concept encompasses a wide variety of specialties including but not limited to event planning, production, advertising, and event promotion. There are many different specialties and skills required for successful event management. These skills can be applied directly to one or more of the event components or they can be applied to multiple components of an event concept.
Event management and event planning encompass event management and event planning. An event planner is responsible for gathering and researching information that is required for creating a successful event; preparing the written report that he/she will present to the external agency involved in the event; and communicating the findings of the research to the various stakeholders involved in the event. The event manager is in charge of delivering the project management services required. Event planners and project managers are usually employed by smaller companies with one to five employees, medium-sized organizations with over twenty to fifty employees, and large corporations with hundreds to thousands of employees.
Many companies in the event management and event planning industry are run by one individual. A number of individuals are employed by event planners and project managers at the same time. The most common sizes of businesses involved in the event management industry are medium sized and large. In addition to company owners and officers, there are also a number of individual consultants, sales representatives, marketing specialists, technical experts, and customer service representatives. The event planners and project managers most often work for larger companies; however, some work for individual clients and independently.
One of the best ways to use social media is to make sure that you build your online presence and cultivate an online presence for your company. Managing your company on the internet is a great way to interact with potential attendees, presenters, sponsors, and potential clients. It is also a great way to manage your own internal communications. Social media allows you to interact with your staff and provide answers to any questions that you may have. Using social media as part of an event management strategy allows you to reach out to staff members and other internal stakeholders that might be outside of your normal business networking circle.